We have recently released a new version of ASPEC that has added Accounts, Contacts and Interactions to our Sales Tracking and Opportunity Management functions. Some call this CRM, others call it Sales Force Automation. I tend to view ASPEC 4 as true Sales Automation. As usual, however, there is no standard definition out there on what Sales Force Automation actually is - some … [Read more...] about The Army of New Sales CRM Vendors, and Why They’ve Got It Wrong
Archives for March 2014
Any enterprise considering an opportunity management solution has, by definition, an opportunity management problem. Just as in medicine, triage is the first step in selecting an opportunity management app - where does it hurt? It is a fair assumption that most companies today will have an established CRM program. For many sales organizations, the opportunity management … [Read more...] about 8 Sales Pain Points – Do You Have Sales Pain?