Change. It happens all the time, and sales cycles are no exception. Maybe even more often than in other professions, change happens. You’ve got a mix of personalities and factors. You’ve got a winner-takes-all process with dollars and careers on the line. There is competition, sometimes severe competition. There are others out there whose goal is to screw you over. They make pla … [Read more...] about Arm Yourself With A New Sales Strategy and Sales Tool: Change
Do you love Pokémon and want to work at Google? Well, if you follow their challange, you could become Google's Pokémon Master and earn yourself a spot in the final round of hiring at Google, starting September 1st 2014. Simply open your Google Maps app on your Android or iOS Smart Phone to begin exploring the world and catching Pokémon. Sounds awesome right? Well, while I sit he … [Read more...] about Google’s Pokémon Challenge and What That Means For Businesses and Sales Teams Alike
I was talking to a group of students about the best strategy to build sales teams, and there came an unexpected comment: "In my ideal team everyone would be like Messi." (Ed. For us North Americans who play football with an oblong ball, Lionel Messi is a pre-eminent Argentine round footballer. Soccer, right?) Although dangerous, the comparisons with soccer can help us … [Read more...] about Talent or Education? What Are The Characteristics of the Sales Dream Team?
An earlier post discussed the two selling styles and how salespeople needed to blend them to suit the occasion—a particular point in the sales cycle. What is meant by blending styles? To answer this question, we need to revisit customer interactions. Most selling is done in face to face interactions with the customer, and sales cycles usually involve several meetings in which t … [Read more...] about Selling Styles and Customer Interactions
Last time we finished at the point of declaring two basic selling styles, which we called relationship- and opportunity-focused. Only two? Well, we are at the 60,000 foot level here. Although these are broad generalizations, salespeople will have no trouble concluding in which camp they or their associates feel most comfortable. It boils down to selling through devising … [Read more...] about The Four Selling Types and Where You Should Be